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天子驾六产业品牌

天子驾六,作为跨越时空的豪华出行车队,曾几何时,它的发现成为洛阳人的新骄傲,为洛阳古城带来了新的活力。走过近二十年,天子驾六的确成为洛阳的又一张城市名片,成为海内外认识洛阳、宣传洛阳传统文化的窗口之一。

  然而, 在洛阳近几年强调以挖掘传统文化资源为主线,以牡丹文化产业为依托,大力发展洛阳旅游业的同时,天子驾六又承载了多少呢?天子驾六从发掘至今,除了建立一座天子驾六博物馆外,别无其他。天子驾六,其文化、内涵、价值该在哪里体现?又如何体现呢?

  传奇,是洛阳旅游业发展史上出现次数最多的两个字。传奇的文化,传奇的城市,传奇的历史,无时无刻不在向人们宣告着这座城市的不凡之处。然而,重保护、轻发展的弊端,却处处显示出它们之间的不协调,从而导致洛阳市的旅游还停留在传统观光游的层次上,并没有对历史遗迹所体现出的品牌价值进行转化或挖掘,没有找到合适的文化实物载体。

  就像天子驾六博物馆一样,作为洛阳展现九朝古都的璀璨历史文化重要地方之一,大多数游客看完后一走了之,没有让游客有更深了解的实质性东西。它怎么可能体现出历史遗迹所彰显出的品牌价值?又怎么可能承载更多的传奇?

  如何最大限度地利用天子驾六丰厚的历史文化遗产实现其自身的品牌价值,如何把遗产变成产业,这应该成为我们洛阳人思考的问题。

《天子驾六产业品牌》有7个想法

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